Cookie Policy

Effective Date: August 5, 2025 | Last Updated: August 5, 2025

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit websites. They are widely used to make websites work more efficiently and to provide information to website owners.

We also use similar tracking technologies such as:

• Web beacons: Tiny graphics with unique identifiers
• Local storage: Data stored in your browser
• Session storage: Temporary data for your browsing session

2. How We Use Cookies

We use cookies for several purposes:

2.1 Essential Cookies

These cookies are necessary for our website to function and cannot be switched off:

• User authentication and session management
• Load balancing and security
• Remembering privacy preferences

2.2 Performance Cookies

These cookies help us understand how visitors interact with our website:

• Tracking pages visited and features used
• Measuring website performance
• Identifying technical issues

2.3 Functional Cookies

These cookies enable enhanced functionality:

• Remembering preferences (language, region)
• Personalizing content
• Enabling social media features

2.4 Targeting/Advertising Cookies

These cookies may be set by our advertising partners:

• Building user profiles for targeted advertising
• Tracking effectiveness of marketing campaigns
• Limiting ad frequency

3. Detailed Cookie List

Below is a list of the main cookies we use:

Cookie Name	Purpose	Duration	Type
session_id	Maintains user session	Session	Essential
auth_token	User authentication	30 days	Essential
_ga	Google Analytics tracking	2 years	Performance
_gid	Google Analytics session tracking	24 hours	Performance
consent_prefs	Stores cookie preferences	1 year	Functional
fbp	Facebook Pixel advertising	90 days	Targeting

4. Third-Party Cookies

We may use services from third parties that set their own cookies:

• Google Analytics: For website analytics
• Facebook Pixel: For advertising effectiveness
• Hotjar: For user behavior analysis
• Stripe: For payment processing

These third parties have their own privacy policies and we don't control their cookies.

5. Your Cookie Choices

You have several options to manage cookies:

5.1 Browser Settings

Most browsers allow you to:

• View and delete existing cookies
• Block all or certain types of cookies
• Set preferences for specific websites

Note that blocking essential cookies may affect website functionality.

5.2 Our Cookie Consent Tool

When you first visit our website, you can customize your cookie preferences through our consent management platform.

5.3 Opt-Out Links

For third-party cookies:

• Google Analytics Opt-Out
• Facebook Ad Preferences
• Hotjar Opt-Out

6. Changes to This Policy

We may update this Cookie Policy periodically. We will notify users of significant changes through our website or email.

7. Contact Us

For questions about our use of cookies:

Email: write@drivelaar.com
Mail: Data Protection Officer, Laaref Technology, 126 Walnut St, Lynbrook, NY 11563